Case Study
Email Replies Turned into Calls
  • 10 weeks
  • 27 calls
  • 5 deals in negotiation
Divocate in short
Based in Los Angeles, this business consulting firm operates in one of the most dynamic markets in the United States, delivering bespoke consulting services - market trend analysis, technology integration, and strategic business insight - to startups and a wide range of industries.
  • What we did
    B2B client acquisition engine
  • The sector
    Business consultancy
  • Home base
    Los Angeles
  • Team size
    1-10
The problems
  • Varied Countries and Target Audiences Require a Tailored Approach
    since every region (SA, UAE, Qatar, Kuwait) carries its own preferences, cultural norms, and regulatory frameworks - demanding customized messaging and attention to cultural sensitivities
  • Winning Customers as a Young Startup on the Rise
    owing to modest brand awareness, intense competition, and the difficulty of building credibility and trust in a saturated market
  • Too Much Dependence on Referrals for Lead Generation
    which makes it essential for the company to test fresh approaches, such as email marketing, to reach additional potential customers and sustain growth
  • Hunting for the right match
    Founders of tech start-ups looking for fundraising form a niche group. Reaching this audience demands precise segmentation within the wider tech industry.
How we fixed it
  • Email Marketing Education
    We walked the customer through each stage of parsing datasets, writing email sequences, and standing up an automated email outreach system - ultimately equipping them to run it all on their own in-house.
  • Customised Sequences
    Built and refined custom email campaigns purposely crafted to match the varied cultural preferences of the different target audiences
  • Reply Management Training
    Ran dedicated reply management training for the team at B2B Growth Engine, strengthening engagement across diverse cultures and deepening product knowledge
  • A Database Covering 10,000+ Decision Makers
    Assembled a large dataset containing 10,000+ decision makers at tech startups - CEOs, founders, managing directors, and more
  • Holidays Reply Management
    Maintained reply management through European holidays so engagement with audiences in Qatar, Kuwait, and Saudi Arabia never paused
  • Lead Magnets
    Wove lead magnets into the sequences to strengthen trust in the startup
The outcome
“Speaking for the whole Divocate family, my sincere thanks for your dedication and effort - what a ride it has been!”
Muhamad Nashat, Divocate®
Business Development Manager
  • 27 Calls in 3 Months

    Managed a substantial volume of client interactions, reflecting how active and responsive the leads were

  • Facilitated 5 Commercial Negotiations
    Guided five commercial negotiations through to a successful close, underscoring the strong quality of the leads
  • Expanded into New Regions

    Expanded the company's footprint strategically by opening up and establishing presence across new regions: Saudi Arabia, UAE, Qatar, Kuwait

  • Created an Automated Email Outreach Setup
    Built an automated system for scalable, efficient email outreach and handed it over completely to the Divocate marketing team
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