Case Study
30 Days Challenge:
Targeted Offer, High-Converting LP and 7 Commercial Negotiations
  • Won deals carrying an LTV of $48,000
  • 24 calls
  • 7 deals in negotiation
Meet My Deco
british boutique marketing agency that grows web traffic and online visibility for interior designers.
  • What we did
    B2B client acquisition engine
  • The sector
    Marketing
  • Home base
    East Sussex, United Kingdom
  • Team size
    1-10
The problems
  • Heavy Dependence on a Few Major Clients
    Depending too much on a few large clients holds back growth and innovation, restricting both portfolio expansion and the exploration of fresh marketing strategies.
  • Going after a niche market
    Founders of tech start-ups looking for fundraising form a niche group. Reaching this audience demands precise segmentation within the wider tech industry.
  • Missing Sales Know-How and Proven Methods
    With limited sales expertise and attention divided between core duties and sales calls, the founder saw conversion rates stay low.
  • Lead flow had stalled
    Lead generation has plateaued because the channels lack variety and too little time and money have been invested.
How we fixed it
  • Landing Page Optimization Masterclass
    to lift conversion rates through visually attractive pages featuring persuasive use cases and testimonials.
  • Sales Call Evaluation Sessions
    to strengthen the founder's confidence and sales skill, customized around reviewing live cases and refining product pitches.
  • Lead Conversion Strategy Discussions
    with the founder enabled solid reply handling and nurturing, raising the odds of closing deals with prospective clients.
  • A Lead Campaign Manager Steering the Project
    drawing on her marketing background, the Lead Campaign Manager handled this complex case skillfully while staying aligned with My Deco's objectives.
  • In-Depth Landing Page Review to Pinpoint Core Products
    supported pinpointing core products, building fresh Ideal Customer Profiles, and shaping new Value Propositions that speak to target audiences.
  • Core ICPs Assessed for Engagement
    We evaluated how the main Ideal Customer Profiles performed - especially home decor designers and producers - to measure engagement and sharpen targeting strategies.
The outcome
“The fast response time is great - it gives me the feeling that someone has my back throughout the entire campaign”
Fiona Mostyn, My Deco®
Founder
  • 24 Calls in 3 Months

    evidence of ongoing engagement from clients and proactive follow-up, supported by our thorough discussions around lead conversion strategy.

  • 2 Deals Closed, Expected LTV $48,000
    proof of how well our individualized sales call reviews and strategic guidance work.
  • 7 Deals Brought to Negotiation in 30 Days
    owing to B2B Growth Engine's sharpened email outreach expertise and inventive tactics.
  • Informative Landing Page That Converts Strongly

    delivered via our focused workshops and advanced optimization resources.

Want results like these for yourself? Schedule a call today!